Welcome to FashionSHEsta—your destination for style, happiness, and everyday elegance designed for women 50 and beyond.
Whether you're refreshing your wardrobe, reclaiming your confidence, or simply curating a more intentional life, you're in the right place.
From seasonal fashion tips and midlife mindset shifts to lifestyle upgrades that feel chic but doable, FashionSHEsta helps you elevate the everyday—without chasing trends or sacrificing comfort.
This is your time to feel stylish AF, happy AF, and 100% like you. *AF = After Fifty
FashionSHEsta is a lifestyle brand created for women who want more than “age-appropriate.”
It’s for the woman who’s still curious, still stylish, and still evolving—just with better taste and stronger boundaries.
Built on the pillars of Style, Happiness, and Everyday confidence, FashionSHEsta helps women 50+ elevate how they show up in the world—through timeless wardrobe tweaks, mindset refreshes, and everyday upgrades that make life feel more beautiful, intentional, and
you.
This isn’t about chasing youth. It’s about embracing your season—boldly, beautifully, and with just the right pair of earrings.
Seasons • Trends • Essentials
Style at FashionSHEsta means dressing for the season you’re in—literally and figuratively. We help you build a wardrobe that fits your lifestyle, flatters your shape, and feels modern without chasing trends. It’s all about ease, polish, and showing up as the most confident version of you.
Mindset • Relationships • Self
Happiness isn’t about fixing yourself—it’s about reconnecting to who you’ve always been. At FashionSHEsta, we focus on mindset shifts, meaningful relationships, and intentional self-care. Because when you feel grounded, clear, and confident—everything else gets easier.
Everyday
Home • Work • Play
This is where it all comes together. From your morning routine to your next getaway, FashionSHEsta helps you add beauty, style, and ease to your everyday life. Whether you’re organizing your space, updating your schedule, or making memories—you’ll do it with intention and elegance.
Style That Elevates You—Not Just Your Look
At FashionSHEsta, elevated living isn't about doing more—it's about doing it on purpose. This week, we’re sharing three simple ways to upgrade your style, happiness, and everyday life with intention. Whether you’re navigating midlife with a fresh perspective or just craving a little more ease and elegance in your routine, these small shifts pack big impact. Ready to feel like you, only more elevated?
Learn how to refresh your spring wardrobe with effortless updates, outfit formulas, and style tips for confident everyday dressing—no overhaul required. ...more
Style
May 17, 2025•2 min read
A gentle spring reset for women 50+ who want to refresh their style, space, and mindset—without losing themselves in the process. ...more
Everyday
May 17, 2025•2 min read
Stop playing small. This post reveals how women 50+ unknowingly settle—and how to flip the script on style, mindset, and everyday life. You’re not too late—you’re just getting started. ...more
Happiness
May 17, 2025•4 min read
Meet Regina
Hi, I’m Regina—Founder of FashionSHEsta.
I created FashionSHEsta because I lived what so many women go through—reaching midlife and wondering, “Is this it?”On the outside, things looked good. But inside, I felt disconnected from my style, my joy, and honestly… from myself.
Instead of reinventing everything, I chose to refine. I started showing up differently—more intentionally, more beautifully, more me.
FashionSHEsta became the space where I share that journey—and what I’ve learned—with women 50+ who are ready to feel confident, stylish, and lit up by their lives again.
If you’ve ever felt like you’re going through the motions, like your spark’s dimmed a bit—I’ve been there. And I can help you find your way back.
FashionSHEsta is where style meets self-respect. Where happiness is a habit.
And where everyday life gets elevated.