FashionSHEsta Podcast
Outline for Season 1 Episode 1
Prepared by Regina
Welcome
Welcome to the first episode of the FashionSHEsta Podcast where “model-age” women come to for ways to add Style and Happiness to Everyday things!
What is FashionSHEsta?
1. FashionSHEsta is a lifestyle brand for “model-age” women built on the concept of looking Stylish and feeling Happy while doing Everyday things whether you’re at Home, Work, or Play!
2. The reason it’s called FashionSHEsta is I wanted something easy to remember. The SHE in FashionSHEsta is an acronym for Style & Happiness, Everyday.
3. Chances are you haven’t heard of FashionSHEsta (unless you’re friends and family--hello! Thank you for your support as FashionSHEsta is unleashed on other model-age women!)
The backstory of FashionSHEsta
How/when/why it started...
Like most of us, I was a busy wife and mom running kids from school to sports to orthodontic appts etc.
1. My husband (at the time) was a partner in a busy law firm and with that came a busy social calendar that sometimes required me to attend an event at the last minute (Free-tix lol)
2. We had a big house with 3 floors of living space that needed constant attention, 2 dogs...you get the picture…oh! And I was building a business selling home decor products!
3. I’m sharing those details because it was the overwhelm of doing “all the things” that sparked the concept of a system for me to keep my shizzz together without being frazzled and looking like a deer in the headlights!
What I wanted
1. I wanted a system to make it easy to put a stylish outfit together.
2. I wanted a system to keep my home in order. (husband, dogs, kids)
3. Most importantly, I wanted to be HAPPY.
FashionSHEsta is born!
**As if that wasn’t a big enough ASK, The system also had to be SIMPLE
1. FashionSHEsta is born!
2. The SHE stands for Style, Happiness, Everyday
3. I could remember those 3 things on the busiest of days and it actually WORKED!
4. Thinking about it now it probably pissed off friends and neighbors who were juggling the same balls I was! lol
Now/My story
That was almost 16 years ago and the system (now lifestyle) still works!
1. My son that was in elementary school recently graduated from college and is working in finance in NYC.
2. My husband (at the time) is now retired and living his best life on a golf course.
3. The home decor company closed 10 years ago.
4. And I’m remarried and living happily ever after in a very manageable rancher.
Needless to say, there have been a lot of changes since FashionSHEsta came about but through all of the highs and lows, I’ve kept the concept going!
Here’s the best part...I now have it down to a science and if you happen to be middle-aged 49-64 aka “model-age”- you’re going to love it!
I say that because the conversations that will happen on this podcast are going to help you live your best life! Whatever that looks like to you!
What it’s NOT
The FashionSHEsta lifestyle does not require you to completely change your life (unless you want to) **I’m sure there will be an episode about how I made it through the “muck” thanks to FashionSHEsta...chances are listeners will go through similar things. (I’ll spill the tea on myself lol)
It’s still a simple system to check the boxes of living life with S.H.E!
Are you ready to hear more about it?
(Yes!!! Crowd sound)
FashionSHEsta, the lifestyle brand for model-age women
S.H.E -each have 3 things to help make it happen
We begin with Style
Style- Style is a form of personal expression. Your home, car, hairstyle, coat, and handbag all speak for you. When what we wear, the look of our homes and how we spend our time align with our style, it just feels right. Confidence swells within, and we are ready for anything.
Seasons
Trends
Essentials
Example- Holidays, Velvet, Candles
Happiness
What if happiness was a choice? What if we could experience joy just by a small shift in the way we think? At the risk of getting all airy-fairy on you, I’m here to tell you that happiness IS a choice, and over the coming weeks and months, we will talk about all the ways to either find joy, bring joy or be the joy.
Mindset
Relationships (my ex-husband and I get along well--he’ll be here for Thanksgiving with our son)
Routines--
Everyday
Work
Home
Play
What you can look forward to from the FashionSHEsta podcast are conversations around S.H.E
I’m looking forward to chatting with experts about each category so you can make small tweaks in your life to live with SHE
We will talk about
Style, trends, essentials-what’s hot/what’s not.- how to wear it, **Are leggings still a thing? decorating, makeup, skincare, hair etc **and how to make it work in model-age!
Happiness--Mindset- Do you know the 3 things that will shake that wicked mood? You know the one
Relationships-How to care for and maintain your sanity while caring for an aging parent or spouse
Routines- What are some simple ways to break old habits and freshen them up with new ones?
Everyday-
How Style and Happiness apply in everyday situations at Home, Work or Play.
It’s SIMPLE, It’s EASY and it’s FUN because you’ll get results!
That wraps up the first Episode of the FashionSHEsta Podcast!
Thank you for being one of my first listeners!
Please subscribe to the podcast so won’t miss the next episode where we will chat about STYLE for the holidays
In the meantime, stay happy, healthy, and grateful!
Subscribe and say hello in the comments
Visit FashionSHEsta.com
@FashionSHEsta on IG